A significant majority of businesses — 77% — believe the lack of social contact during work hours has compromised employee wellness. As a result, many organizations believe it’s time to reinvent the working environment with a middle ground between packed offices and the isolation of working at home: the hub-and-spoke office model A lot of […]
Why Companies Should Adopt a Hub-and-Spoke Work Model Post-Pandemic Read More »
Consumer sales promotion techniques available are coupons,refund offers, samples, premiums, and contests. Using these techniques, you can build your startup’s credibility and presence. COUPONS: They are a direct way to pass a price reduction on to consumers. As a manufacturer, if you give retailers a discount in hopes that they will pass it along to
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1. What is your company’s vs competition Strength? Distribution network (Frito-Lay) New Product Development and Introduction (3M) Advertising (Absolut vodka) Minimum production Cycle time 2. Your position in the marketplace? Market Size and Relative Market Share Financial Position Historical Performance and Reputation 3. What are our resources versus those of the competition? People Technology, Research
3 Important Question to Ask for Developing a Business Plan Read More »
Own a word in the consumer’s mind: If you establish one benefit in the consumer’s mind, the consumer may attribute other positives as well to your product. FedEx means “overnight delivery.” Only one company can own a word, and it is tough to change it once it’s established. Positioning begins with the product’s name: The name
Ten rules for positioning to make a product or service stand above the competition. Read More »
Fundamentally there are 5 languages of failure that an entrepreneur needs to be careful about: Blame: Blame is when you feel the problem is someone else and not you. Guilt: Guilt is when you feel the problem is you and not anything else or anybody else Helplessness: Helplessness is when you feel nothing can change,
Languages of failure of an Organisation and an Entrepreneur Read More »
Many times, people will have the desire to reach a goal, but for whatever reason they lose motivation along the way. One of the best examples of getting all excited for a new goal, only to quickly stray from the path is exercise. Now, not everyone will view working out or achieving a fit physique
The Power of Consistency When Working Towards a Goal Read More »
The electric vehicle (EV) market in India is expected to hit over 63 lakh unit mark per annum by 2027, according to a report by India Energy Storage Alliance (IESA). The biggest cost factor in an EV is the lithium Iron Battery ( ~ 40%). In the last 5 years alone the cost of the
Global business models evolving in the electric vehicle industry Read More »
The Theory of Constraints is a methodology for identifying the most important limiting factor (i.e. constraint) that stands in the way of achieving a goal and then systematically improving that constraint until it is no longer the limiting factor. A successful Theory of Constraints implementation will have the following benefits: Increased profit (the primary goal
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Real passion in an entrepreneur is vital but knowing the numbers is what helps you pay the bills. While understanding a profit-and-loss statement and being able to apply for a bank loan is essential, lt is also vital being a business owner to understand the 80-20 rule, also known as the Pareto Principle. The Pareto
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Much like a marriage, a business partnership is nothing to enter into lightly. Here are the top 7 traits that I have found make up a desirable business partner: Accountable: The most important trait in any partner is accountability. You want a partner who is accountable for his conduct, for his ideas, for his communications
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