1. What is your company’s vs competition Strength?
- Distribution network (Frito-Lay)
- New Product Development and Introduction (3M)
- Advertising (Absolut vodka)
- Minimum production Cycle time
2. Your position in the marketplace?
- Market Size and Relative Market Share
- Financial Position
- Historical Performance and Reputation
3. What are our resources versus those of the competition?
- People
- Technology, Research
- Sales Forces
- Cash
- Trade Relations
- Manufacturing
Once you establish these questions about your company and competitor, you can make a detailed plan for your business growth.
We are also answering your doubts and questions related to your entrepreneurial journey with our experts, do send them here: https://sncoglobal.com/#q&a
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