In a recent interview, Jeff Bezos shares a simple, brutal truth that so many people never learn to make his case that Amazon actually lives up to this ideal.
- The five words were “CREATE MORE THAN YOU CONSUME”.
- If you want to be successful in business (in life, actually), you have to create more than you consume, he said.
- Our goal should be to create value for everyone you interact with.
- Any business that doesn’t create value for those it touches, even if it appears successful on the surface, isn’t long for this world.
- The terms “value creation” and “value capture” are very commonly used in business schools.
- The tension arises because stakeholders don’t all have the same interests and because value creation is only measured in the long term.
- The less value a company creates at any given time, the more pressure there can be to capture whatever value does exist.
- Last year, Amazon had a net income of $21.3 billion, so that’s its figure for shareholder value.
- He encourages more creation over consumption ideas for all the companies out there.
To know more about the breakdown of Amazon’s earnings last year, do have a look at this article:https://www.inc.com/bill-murphy-jr/with-5-short-words-jeff-bezos-just-shared-a-brutal-truth-most-people-never-learn.html
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